Five Swedish artists have created paintings, reproductions of which will be sold in supermarkets, IKEA

five Swedish artists have created extraordinary works. These reproductions can be purchased at affordable prices in supermarkets IKEA: one copy will cost 29 pounds.

IKEA for the first time made arrangements with artists directly, without intermediaries. Another interesting fact is that the company of Scandinavian origin IKEA chose Swedish artists, and widely known in his homeland. Their works are represented in museums and galleries in Sweden, were exhibited at the Frieze Art Fair in London and the Armoury Show in New York.

Artists whose works are involved in the project, working in various styles, prints and decorated differently, so marketers IKEA hopes that any buyer can find something to your taste.

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picture "Living in my room "artist Helen Billgren (Helene Billgren) depicts a woman in jodhpurs. Her eyes are closed. In the distance you can see the desk, chair and exotic birds in a cage. In this room, like a surreal piece, you can see the gate of the stall, from which the horse looks. Two horseshoes hanging on the door, symbolizing good luck. In this picture a pleasure to watch, she is very domesticated and women. Ikea hopes for its success. To get started in IKEA stores around the world will go 600 fine.

Billgren says of his own work: "It's about relationships. On happiness and sadness. She closes her eyes, because he thinks about what she wants. I usually draw girls and women at home or outdoors. I like to think that my work may be, for example, in China. And I'm not sorry to share. On the contrary, I am even glad, though, and did not wish to copy all my works were sold at IKEA. And one - it is a very nice ».

• ROGER ANDERSSON ne'er
  Source: independent.co.uk

product Roger Andersson (Roger Andersson) «wretch" is written based on fairy tales, but it is rather gloomy Brothers Grimm than Disney sunny. In the monochrome painting depicts a giant thistle, surrounded by "collecting firewood" three barefoot children and a woman. One was hanging on the plant, while others poked sticks in his roots. From the picture breathes a bad omen. The thing is somewhat reminiscent of the work of Kara Walker (Kara Walker), American artist, traded in his work to the themes of race, gender, sexuality and violence in American culture.

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third artist, Fang, Jens (Jens Fänge) is very well known in Scandinavia. His exhibitions are held in Norway, Finland, UK (London), USA (New York) and China (Beijing). His work "dummy", written under the influence of Surrealism, the author depicts the usual characters - polucheloveka - polukuklu. He looks sad, he hunched his shoulders - either in despair, whether from exhaustion. His arm was hanging limply, one shoe lying in the side. Painting a little sad, though not so terrible to cause children's nightmares. Shipping it will be like piece of furniture a child's room.

• Niklas SEGLEVI Shining City
  Source: independent.co.uk

only abstract work belongs Seglevi Niklas (Niklas Seglevi). "Shining City" - a huge figure, rounded shapes, filled with colored squares. This relatively bright picture suitable for quick recovery room or office than a bedroom. Colors and shapes in a picture reminiscent of French artist Niki de Saint-Phalle (Niki de Saint Phalle), famous for his painted sculptures rounded feminine form.

• ROGER Mette Premiär
  Source: independent.co.uk

most expensive in this series will reprint with the works of Roger Metto ( Roger Metto). Over 79 pounds anyone can buy-foot bright fantastic landscape Premiär, which because of its size will be sold in a twisted form. Metto was born in northern Sweden near the Arctic Circle. The theme of his work was inspired by nature and culture of Lapland, colors found in national wedding costumes inhabitants of those places, they can be seen on hand-made carpets, which the inhabitants of Lapland are hung on the walls of their homes.

Draft IKEA - is not the first experience of producing reproductions of works of art for mass sale. Several years ago the renowned British artist Anya Gallachchio (Anya Gallaccio) and Michael Craig-Martin (Michael Craig-Martin) developed a design 50-pound bags for shopping. Posters of Gilbert and George (Gilbert and George) can be bought for 10 pounds, while the image of the diamond skull by Damien Hirst can be purchased online for 30 pounds. Serpentine Gallery and Whitechapel successfully engaged in the implementation of copies of the work of Cornelia Parker (Cornelia Parker), Bridget Riley (Bridget Riley) and Rodney Graham (Rodney Graham) at prices ranging from £ 100. At Tate Britain the most popular are reproductions of works by Matisse and .

Of course, the current draft IKEA displays five Swedish artists in the world market. Who knows, maybe once bought a few dozen pounds of decoration for the house will ever be worth more than a thousand. Several years ago, for example, one of the old posters firm "Athena", depicting a man with a child, was sold at auction for 2,400 pounds.

material prepared by Mary Onuchina, AI

Sources: independent.co.uk , artinvestment.ru

Comment Editor : Oh, these English ... Though from the Independent, at least from the Top Gear: without sarcasm and its an artist can not , but the Swedish even more so. (Or, in fact, so frightened of children's pictures?)

to the Russian in the review did not make it - well, we recall. In 2005, IKEA introduced its range of reproductions of Russian naive ekspressionistki Katie Medvedeva . On that shares remained official press release Internet and history itself, which connoisseurs Creativity Medvedeva pass from mouth to mouth.

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Those posters scattered like hot cakes, so the pictures of all the tracks we have so far been found. It is possible that this was, in particular, on such work, but maybe not. In any event, the experience was interesting. Fine fled. A good artist is great, so why not again?

Vladimir Bogdanov, AI