"Packaging design. Made in Russia "
Today in the Arena presents a retrospective exhibition that will showcase the long history and tradition of Russian packaging - from the original folk solutions to modern, internationally recognized design patterns
Moscow Museum of Design, April 18 - June 25, 2013
"Manege "Moscow, Manege Square, 1
Today, the Central Exhibition Hall "Manezh" presents "Packaging design. Made in Russia. " Russia's first retrospective exhibition will showcase the long history and tradition of Russian packaging - from the original folk solutions to modern, internationally recognized design patterns. History of Russian graphic and industrial design is considered curators of the exhibition through the package as an example of domestic material culture. At the heart of the exhibition - the successive artistic styles and trends: an eclectic and neo-Russian style, modern, avant-garde and Russian Constructivism, and the Stalin Empire style socialist realism, mid-century modernism, postmodernism, computer experiments of the 1990s and modern trends.
In the halls of "the Moscow Museum of Design" will be shown before the Revolution trademarks court-rare examples of curved glass bottles and tin cans, preserved in private collections in original, unopened, as well as shining examples of packaging and advertising period of constructivism made A. Rodchenko , B. Mayakovsky , the artists of the trusts' Mosselprom "," TEZHE ", etc. Many of the artifacts have never been exhibited.
Soviet period will be well represented famous iconic brands and products that many still remember: condensed milk, milk in triangular packages caviar in tin cans, chewing gum, first Soviet beer in the bank, issued specifically for the Olympics-80 and more. In the descriptions of the exhibits are the names of their creators. Showing the original packaging, created by employees' Soyuzprodoformleniya "," Legmash "," light industry "," Rosprodigrushki ", etc.
Visitors will not only learn about the process of creating the packaging, but also see the sketches and models, made by designers manually. In addition to the packaging of food, perfume and medical products, the exhibition will present original designs and packaging of household items, textiles and children's toys.
Partners of the exhibition: Museum Association "Moscow City Museum", Museum of VV Mayakovsky, Packaging and Advertising Museum, the Museum of Cocoa and Chocolate "Bear».
Source : Press Release of the Moscow Museum of Design
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