Bloomberg: collectors are willing to purchase art online
ARTinvestment.RU   06 мая 2020

American economic newspaper noted the substantial revival of the market after the first months of a pandemic

Major collectors of art are adjusting to the new conditions of art-рынка and begin to make more and more purchases online. This is evidenced not only greatly increased the number of online-продаж both the primary and the secondary market, but the growth of the average check. And the fact that the buyers are increasingly familiar to all interested in this issue the names of the collectors.

since March of this year, only Michael Sherman, a Hollywood producer who collect contemporary art for many years, spent on the work of young artists more than $100 thousand. And it is far not the largest gallery sale. Project Artist Spotlight gallery, Gagosian, in which the public is shown by the work of one artist once a week, since its opening has earned almost $900 thousand.

do Not yield and gallery sales in the secondary market. The most expensive work sold in this category last month was the song from the series "Homage to the Square", bought online on the website of the gallery David Zwirner Swiss collector for $1.8 million.

Gradually grow and turnover of auction houses. Sotheby's reported that in March and April, sold online-торгах works of art and collectibles worth more than $60 million But the American auction house of Heritage Auctions of Dallas at all managed earn $41 million for the week from 20 to 27 April 2020. During this time Heritage was held on 23 auction, which was attended by about 16 thousand people who purchased a total of 97% of lots put up for auction. According to the representative of the auction house Phillips, "online — is great, and the work sold well, but so far this is not the extent to which we are accustomed".

this May have been caused — is a special attitude to online-покупкам the same collectors, which, as practice shows, still prefer to buy familiar of the work of familiar authors and I know dealers without risk for amounts above $25 thousand for the purchase of new names. "For what-то that costs more than $25 thousand, I get on a plane and see it in person" — quoted an unnamed top-коллекционера Bloomberg. However, the fact that this is usually a very conservative group of players art-рынка still come online-галереи and auctions and makes purchases there, says that soon things can change.

the Material was prepared by Maria Kuznetsova AI

Sources: bloomberg.com, artsy.net