Art Investment

The writer Victor Pelevin drove through art-рынку

In the latest novel iPhuck 10, which appeared on the shelves in early October, the hero Pelevin was bot-сыщик, working on assignments art historian specializing in the art particularly valuable period

Spoilers for a new novel iPhuck 10 do not fear. Read very vividly. And for those who labor in the field of art, will be doubly interesting.

At this time, Victor O. dissects our core theme: art-рынок, art 2025 (in the terminology of the novel "gypsum"), and a global conspiracy of art-истеблишмента and investment capital, issuing "sanctions", that is, deciding what is considered art and what is not.

the Action takes place in the second half of the XXI century. Program-бот with the functionality of a private detective leased unruly art historian, a woman-куратором, and her job, finds out the rich buyers, what kind of lots they purchased. And that's why — a separate issue.

texture and categorical findings against the art market Pelevin with iPhuck 10 — is not Donald Thompson with his bestseller "How to sell a stuffed shark for 12 million dollars", but simpler and softer. But on a tangent gets all — and Damien Hirst (one of the objects Pelevin called "Impossible Flying Dog, Full of Ambiguous Default"), and Banksy, and especially Rothko. Brand pulsating abstraction of the Russo-американского classics of postwar art for tens of millions of dollars, the author compares it with three colourful bricks, "the traffic lights in the fog." Feel the mystery of Rothko does not let go of Pelevin about 35-й page, and this way he returns time and again in the course of the narrative.

Separate attention is paid to the search of interpretations of the term "modern art", which recently-то dramatically attended the Ministry of culture and opposing him art-сообщество. Pelevin is not so scientific and exhaustive, but it is clear and witty. What we love about him. The rest — without details. I'm sorry, citizens, do not want to deprive you of the pleasure.

While the first impression: iPhuck 10 turned out to be. And most likely, soon it will also take away the quotes when-то particularly successful "Generation P" and "DCF(NN)".


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