Investing in art has ceased to be an exotic theme among financiers, bankers and managers. But to say that the process moved into a decisive phase, not today. And by the way, not only with us. Financiers in the world looking at art as a tool: they trust reliable figures, calculations and reputations. The art, the case is not very fan of "mathematics". Therefore, studies with the numbers in this thread - a rarity. And when they hold eminent financial advisors, especially.

joint report Deloitte Luxembourg and ArtTactic called Art & Finance Report 2011 . Let not bother year: the latest additions to the report received in the summer of 2012. So the numbers are outdated. The leitmotif of the study was to evaluate the interest of professional participants of wealth management (wealth management) to invest in art. How active banks and funds of experience with these assets? Are there any plans? What causes fear? And it was not just about the services private banking and mutual funds artistic values, but also the willingness to accept art as collateral for bank lending. Suggest tezisno briefing on the findings of that report - with reference points from which to begin to "dig" themselves.

specialists Deloitte Luxembourg and ArtTactic write that surveyed 19 banks (mainly in Luxembourg employing more than 900 managers on capital), and 140 art professionals (gallery owners, etc.), 48 and 34 collectors art fund. Find out their preferences and concerns.

results generally predictable: in recent years, noticed a significant increase in the number of applicants to consider art in its capital structure. And investment SWAG (according to: Silver, Wine, Art, Gold - silver, wine, art, gold, ) are in vogue.

Experts attribute this to the the fact that over the last decade has improved markedly class High Net Worth Individual - sverhsostoyatelnyh people whose free assets (ie, without real estate, property, etc.) exceed $ 1 million. While in 2000 there were 7.2 million, in 2010 - 10.9 million. Incidentally, this is more than the population of Greece. And potentially they are people who are investing not last and looking for interesting opportunities for the application of capital.

And apparently, they find it. The dynamics of the famous index Mei-Moses (taking into account the repeated sale of art) in the period 2000-2011 period confirms that the art of profitability overtook equity investments - looked better than S & P 500 Total Return Index.

In recent years, launched active fund artistic values ​​(art assets). If in 2010 they operated assets worth about 760 million dollars, in 2011, already 960 million. In 2011, the world's working 44 Art and Art Foundation Trust, 21 of them - in China. And in 2012 the world was to appear about 8 art funds.

Among now successfully operating funds are called, in particular, Dyonisos Art Fund, Brazil Gold Art and other general , 39%of banks are going to do researchers foundations of artistic values ​​in the next 2-3 years. In short, the trend is growing and gradually acquires its institutions. So, already are professional accotsiatsii: Art Fund Association and Art Investment Council , producing industry standards. In addition, the European market art investment rules will define a new directive called Alternative Investment Fund Managers Directive, adopted in July 2011.

Among the expected events next year - the first launch European Art Exchange SplitArt . This platform will be based in Luxembourg. To specific works of art will be produced art certificates and provides them with stock exchange treatment. There are many questions, but people are likely to have that effect on some know-how. By the way, in China, as they say in the report, has been working for six art exchanges, and about 30 more are going to open. However, China - is quite another story, where the figures are not all explained.

Barriers to rapid integration of financiers in art investment, too generic to the whole world: issues of liquidity, an objective assessment art, expertise, risk assessment, etc. The objective situation - and wants and prickly. Not by accident, probably 78%of the wealth-management while offering its clients services related to art as a form of entertainment (form of client entertainment).

clear illustration is the opinion of Europeans giperostorozhnosti Belgian investment company Tutela Capital SA, which is included in the report of Deloitte and ArtTactic. In Tutela analyzed sales 30,000 paintings sold at auctions in the period from 4 February 1987 to 13 September 2011. Chose the "blue chips" - 40 of the most liquid of artists, including Warhol, Richter, Renoir, Toulouse-Lautrec, etc. Moreover, they noted that the nature of the change in prices in the arts has changed dramatically since 2005. In the period 2005-2011 the average annual return on investments in the art of almost 13%(hereinafter - the nominal numbers, not adjusted for inflation). For comparison, a similar yield of oil amounted to almost 24%. At that, yield reliable 10-year U.S. bonds was about 3.5%, and the yield of securities the S & P 500, only about 3%.

Further, based on its own methodology, Tutela developed an optimal, in their view, the investment portfolio. And ideal for them is the yield of 8%per annum for a minimum of risk. Here's what they offer to put it:

Art: 6,03%;

S & P 500: 3.92%

Gold (Gold bullion): 12,4%;

Raw (S & P GSCI Commodity): 1,1%;

Oil (WTI): 3,5%

US Credit bonds: 43,49%;

10-Year US note: 29,57%.

Such is the fun option for a very cautious Europeans. By Russian standards, of course, an example of some extremely conservative strategy. Art it is only used as a dressing to the traditional low-yielding assets. A yield of 8%, by comparison, is the order of rates for ruble deposits in Russia.

I remember before working rule of thumb: the idea that "shoots" in the West, about three years later launched and we have. Part art banking, fund launch artistic treasures situation in Russia is also slowly, but ripens. In the wake of the art market boom (2007-2008, before the crisis) swoop to solve it failed. Maybe it's for the better: the new processes will run without shapkozakidatelstvom, subject to the same mistakes.

Vladimir Bogdanov, AI