How to assess for themselves the product of investment through ARTinvestment.RU
ARTinvestment.RU   23 марта 2010

Database ARTinvestment.RU in most cases allows unassisted evaluate the product, based on the statistics of auction sales. This article contains a number of councils to subscribers on how to make clever to do so, what factors to take into calc

Strongly overpay or, conversely, a bad bargain when selling nobody wants. Probably the most common case where the seller calls its price and it's important to understand how the proposed figure is adequate to the market situation. Or the opposite example: the thing to sell, but it is unclear how much to ask.

To determine the price of the product, there are lots of options. Quick and easy way - ask for advice on the forum ARTinvestment.RU. If the case is not exotic, but still not too lazy to provide information on the work of the entire form , then the views of the price will go quickly. But this, as they say, "version for the lazy. Express-way. With all its inherent advantages and disadvantages. Among the latter - the need to "shine" thing in public space and deal with the amount of views, among which there is a risk, among others, to obtain feedback and not entirely competent.

And in general the principle of trust but verify "does not lose its relevance. Moreover, the database ARTinvestment.RU in most cases allows unassisted evaluate the product, based on the statistics of auction sales. This article contains a number of councils to subscribers ARTinvestment.RU how literate do it. Or, at least, to avoid serious methodological errors.

First we establish the basic limitation: all councils to assess applicable, of course, assuming that the real thing and the authorship of paintings authentically set . Laughter with laughter, but even at this stage, funny incidents happen: a lot of namesakes, repetitions, finally, the amateur painting - because if a man be born Savrasov, do not change as it's name? For example, some artists Vereshchagins in database AI five males. Artists Makovsky - the same five people. Benoit - seven artists and two artist. Do you know how many artists Sokolov? In the base - forty-two! And this, of course, only people in possession of auction sales, and even the name of his remaining in the history of art. Of recent oddities with namesakes can recall the case of the artist Yevgeny Titov. Validating already speculated on how the artist could so radically change the manner, until it became clear that a number were of two completely different Yevgeniy Titov . From The real story is more complex - but that's a topic for another article.

short, so as not to drown in the reservations, put the problem more clearly: you have to independently determine the approximate cost of a genuine product of the artist's auction based on data from the database ARTinvestment.RU .

With these baseline data in Further independent study is to adhere to the following recommendations:

1. In total the auction statistics on a particular author must focus primarily on the results of the last eighteen months to two years. 2008 is interesting, but from 2007-the first is already much good enough. It is clear that the price of Russian art in recent years have grown very rapidly, at times. Therefore, older information for assessment purposes is not indicative.

2. Select results for the work of the same period, close to a year to the unknown. It happens that year which had been close, but the result is "not sold". In this case, we draw attention to the estimate. If the estimate (price estimate) was appropriated by the experts of the leading auction houses, then for us it is also information for consideration.

3. We must pay attention to the level of the auction house. All other things being equal, higher attention should be given the leading auction sites, regularly conducting specialized Russian auction. These include Sotheby's, Christie's, Bonhams, MacDougalls. Specializes in contemporary art - Phillips de Pury (it keeps popping up Russian lots). But the results of smaller lesser-known auction houses should be treated with greater caution - they are more common things with the wrong (I say cautiously) attribution and some sort of vague results. Take note, you can, but use these results as an argument for bargaining is unlikely to get.

4. In the formal comparison of the work must not forget about the size and technique. We compared the things they should be comparable. That is 100 x 100 can be compared with the 70 x 90, but not with 30 x 40. Of course, technology also must be the same: oil compared with oil or mixed media, which dominates the picturesque component. Sometimes, when the material for comparison is too low, you can try to interpolate, invent results graphics for painting. But such tricks even dare not everyone experienced collector. Admission of non-standard, too nuanced, so do not dare to recommend it.

5. Marginal results (defiantly tall and defiant low prices) have to remember, but their calculations do not take. Records and anti-record may be useful as an argument in bargaining, but accept them as the new market prices are not worth it. It happens that a whole array of comparable works by the artist (one period, similar size, the same technology) fits into the range of 70-90 thousand dollars. And then suddenly, one painting at the prestigious auction "shoots" on 500 thousand dollars. Or something outstanding, or simply carried away by someone - not important. This record is likely to be reflected in future market prices. Raise them, for example, in the range of 90-110 thousand dollars. But 500 thousand market is quickly tightened, you should not count on it. Market price is determined not outstanding, namely, the typical average results of the last year and a half years.

6. "Tweaking" prices. After the above five steps, we hope, managed to calculate sales representative examples of works comparable to the level of the estimate. For example, the price of some clear, and let the rounding made rude, but the market range is clear. Now you can make amendments, given the quality of concrete work, its advantages and disadvantages. Here mathematics retreat - it is desirable to know the work. In plus can work and the quality of the picture (bright, outstanding thing), and the plot - positive or very characteristic of the artist's work of this period. All this allows to adjust the price in a big way. On the basis of sales statistics in the database ARTinvestment.RU, you can roughly guess how often the artist's works remain unsold, which estimate may be considered too high and the pace at which prices rise on the work of a particular artist. Clearly, if the work diverge like hotcakes, and prices have skyrocketed, it is appropriate and in its assessment play a little proactive. It should take into account the background information about a particular artist's creativity. So, if you plan a large exhibition, the participation of himself or his work in large projects, it is not difficult to assume a surge of attention, such a background also makes it possible to adjust the price in a plus.

general as "fine tuning" requires increased efforts, some no knowledge of the art "facility." The value of the period, characteristic - all this takes us in another topic, in the selection of investment by ARTinvestment.RU. To her we shall return in another publication.

As an outcome of said another method of evaluation work based on the auction base ARTinvestment.RU. Briefly. Enjoying fresh results 2008-2009. Choose from these results for works created in the same period, and evaluated. Of note are the selected results that showed the work, comparable in size and technique to appreciate. Significantly thinner in the list, pay attention primarily on the results of the leading auction houses (if the thing has remained unsold, then make conclusions on the estimate). Choose from these typical results, but unusually high or low prices derive in brackets. Adjust the price range depending on the current demand for the artist's work. By the way, a similar technique (only with "secret additive") is used to forecast auction ARTinvestment.RU, which are generally a good idea come true.

Now, when all the stars together and it is understood approximate prices, you can check their findings for discrepancies with reality. The easiest and fastest - post a query on the forum topic « prices, valuation, attribution ». If the public option categorically not appropriate ( "normal client is not encrypted, but you never know), then examine the remaining sections of the forum and especially« Buy /Sell » . This will allow you to identify the participants, dealers and experienced collectors who know you in the right direction. After that, through the service to send private messages (from the list, drop down when you click on the triangle-arrow next to Nick) can apply to the competent person for the opinion about your evaluation. If the question is correct and sufficient information, then we can count on a friendly response.

Vladimir Bogdanov, AI

Source: artinvestment.ru